European sales 2019-Q3 Limousine segment

Bart Demandt
Europe Limousine Segment
3

Highlights:

  • Segment down 8% YTD, stable at 0,3% share of the European new car market.
  • Mercedes-Benz S-Class consolidates segment lead, although helped by having Coupe and Convertible versions available as well
  • Porsche Panamera took 2nd place in Q3, outselling the BMW 7-Series by 32 units
  • 7-Series still the best performer in the top-3 at -5%, and BMW the distant leader among brands, thanks to strong sales of the new 8-Series, firmly in 4th place of the segment
  • German Big-3 improve their share of the segment by 3,3 percentage points to 95,8% share
  • Jaguar XJ due for an all-electric replacement in a few years time, sells just 188 units in Q3, still triple the volume of the Lexus LS, which was outsold by the Maserati Quattroporte in Q3
  • Rolls Royce Phantom delivers 44 untis in Q3, twice the number of the Bentley Mulsanne, Aston Martin Rapide and Rolls Royce Ghost
  • Bentley Flying Spur is due for a new generation in Q4, delivering just 1 unit in Q3

Limousine segment 2019 Q1-Q3 2018 Q1-Q3 Change Share
1 Mercedes-Benz S-Class 8.515 11.429 -25% 26,5%
2 BMW 7-series 7.110 7.521 -5% 22,1%
3 Porsche Panamera 6.590 8.419 -22% 20,5%
4 BMW 8-series 4.653 224 1977% 14,5%
5 Audi A8 / S8 3.945 4.847 -19% 12,3%
6 Jaguar XJ 586 963 -39% 1,8%
7 Lexus LS 215 551 -61% 0,7%
8 Maserati Quattroporte 215 380 -43% 0,7%
9 Bentley Mulsanne 95 102 -7% 0,3%
10 Rolls Royce Phantom 81 137 -41% 0,3%
11 Aston Martin Rapide 74 65 14% 0,2%
12 Rolls Royce Ghost 65 88 -26% 0,2%
13 Bentley Flying Spur 28 344 -92% 0,1%
Segment total 32.172 35.070 -8%

Click on any model to see its annual sales from 1997-2018 and monthly sales from 2015 to 2018, or use the dropdown menu in the top right of this site.

Car sales statistics are from the following countries: Austria, Belgium, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Great Britain, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Lithuania, Luxembourg, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland.

Sources: Manufacturers, ANDC, JATO Dynamics.