Sales of full-sized SUVs in the US continue to outperform the overall market, down 10% in the first quarter of 2022. With production limited due to the microchip shortages, manufacturers are prioritizing high margin products. At just over 111,000 deliveries, large SUVs now make up 3.4% of the total US car market, up from 3.1% in Q1 of 2021. The class consolidates with the top-4 all improving their sales while six other nameplates see their sales drop by more than half. The top-4 is 100% General Motors, which improves its share of the class to 61.3%, up from 50.7% in the same period last year. The Chevrolet Tahoe holds on to the top spot with sales up 4%, but the GMC Yukon (including the XL) is up 15% and is now just 2,700 deliveries behind. The Chevrolet Suburban jumps onto the podium with sales up 11% while their luxury sibling Cadillac Escalade is up 7% to outsell the Ford Expedition. The Ford is knocked down 2 places into 5th with sales down 56% as the GM models are much fresher now. Newcomer Jeep Wagoneer lands at #6, while the Japanese are losing ground quickly with the Nissan Armada down 78%, the Toyota Sequoia down 79% just when an all new generation is arriving in showrooms and the Toyota Land Cruiser no longer available in North America.
Luxury full-sized SUVs are down 6% in Q1 of 2022, improving their share of the segment by 1.2 percentage points to 31.1%. The Cadillac Escalade outperforms the class and jumps into fourth place overall, byt the BMW X7 is the best performing nameplate in the class at +36%, leapfrogging its nemesis Mercedes-Benz GLS which is down 18%. The Range Rover is up 6% even though it’s at the end of its life cycle with a new generation due this year. The Jeep Grand Wagoneer lands at #10, outselling the Lincoln Navigator which is down 56%. The Infiniti QX80 loses three quarters of its sales but still sells almost double the figure of the Lexus LX, down 58%.
US Full-sized SUV sales 2022-Q1
Large SUV segment | 2022-Q1 | 2021-Q1 | Change | 2022 Share | 2021 Share | |
1 | Chevrolet Tahoe | 23.979 | 23.038 | 4% | 21,6% | 18,7% |
2 | GMC Yukon | 21.296 | 18.458 | 15% | 19,2% | 15,0% |
3 | Chevrolet Suburban | 12.424 | 11.143 | 11% | 11,2% | 9,0% |
4 | Cadillac Escalade | 10.505 | 9.842 | 7% | 9,4% | 8,0% |
5 | Ford Expedition | 9.718 | 22.263 | -56% | 8,7% | 18,1% |
6 | Jeep Wagoneer | 7.055 | 0 | New | 6,3% | 0,0% |
7 | BMW X7 | 6.462 | 4.763 | 36% | 5,8% | 3,9% |
8 | Mercedes-Benz GLS | 6.203 | 7.533 | -18% | 5,6% | 6,1% |
9 | Range Rover | 4.500 | 4.244 | 6% | 4,0% | 3,4% |
10 | Jeep Grand Wagoneer | 3.169 | 0 | New | 2,9% | 0,0% |
11 | Lincoln Navigator | 2.148 | 4.832 | -56% | 1,9% | 3,9% |
12 | Nissan Armada | 1.643 | 7.598 | -78% | 1,5% | 6,2% |
13 | Infiniti QX80 | 1.064 | 4.342 | -75% | 1,0% | 3,5% |
14 | Lexus LX | 558 | 1.340 | -58% | 0,5% | 1,1% |
15 | Toyota Sequoia | 422 | 2.037 | -79% | 0,4% | 1,7% |
16 | Toyota Land Cruiser | 28 | 1.896 | -99% | 0,0% | 1,5% |
Segment total | 111.174 | 123.329 | -10% |
Source: Manufacturers.