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European sales 2015 first half Premium Midsized and Compact SUV segment

Compact_Premium_Crossover-segment-European-sales-2015-Volvo_XC60-Audi_Q5The Premium Midsized SUV segment in Europe continues its surge, with sales up 29% in the first half of 2015, boosted by new introductions to the segment, but also continued strength of the existing models, as only 2 SUVs show year-over-year declines (not including the discontinued Land Rover Freelander). The Volvo XC60 confirms it is now the new leader of the segment, with sales up 31% on last year. The XC60 has really been boosted by its facelift and engine updates last year, as it enjoyed record sales in 2014, and is set to do even better this year. As I predicted in the Q1 segment analysis, the Audi Q5 reclaims second place from the Range Rover Evoque. The Evoque will be updated later this year, and a convertible version will be added, although I doubt that will add a lot of volume to the model. A new generation Q5 should arrive next year, but Audi hasn’t yet confirmed this.

Auto-sales-statistics-2015_H1-Europe-premium_compact_crossover_segment

Compact_Premium_Crossover-segment-European-sales-2015-Mercedes_Benz_GLCLand Rover is the best selling brand of premium compact SUVs, with the Evoque and its new sibling Discovery Sport adding up to more than 46.000 units in the first half. BMW is third behind Volvo with combined sales of almost 36.000 units of the X3 and X4. The Mercedes-Benz GLK is down 6% in the first half as the new generation, which is called GLC, has already been revealed. The GLK was in fifth place in Q1, but was outsold by the BMW X4 with a 2 : 1 ratio in June, helping the X4 pass the GLK year-to-date, as the Discovery Sport has also done. The Porsche Macan looks set to do the same in the next quarter, as it’s never far behind the X4 in sales pace.

2015 first half premium midsized SUV sales Europe

Premium midsized SUV segment H1 2015 H1 2014 Change
1. Volvo XC60 38.735 29.667 31%
2. Audi Q5 32.604 30.308 8%
3. Range Rover Evoque 30.722 27.647 11%
4. BMW X3 23.058 25.335 -9%
5. Land Rover Discovery Sport 15.291 0 new
6. BMW X4 12.760 816 1464%
7. Mercedes-Benz GLK 12.127 12.920 -6%
8. Porsche Macan 11.854 5.456 117%
9. Lexus NX 6.978 0 new
10. Land Rover Freelander 312 10.466 -97%
11. Infiniti QX50 97 63 54%
Segment total 184.441 142.615 29%

Premium Compact Crossover segment

Sales of premium compact SUVs are down 4% in the first half of 2015, despite the introduction of the Mercedes-Benz GLA last year. The GLA almost doubles its volume, and the recently facelifted class leader Audi Q3 is also up: 16% in Q2 and 5% in the first half. The other two models in the segment are down with double digits, as they’re starting to show their age.

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Small_Premium_Crossover-segment-European-sales-2015-BMW_X1The BMW X1 will be replaced later this year, and the new generation will be a front-wheel drive crossover like the Mini Countryman, although four-wheel drive will be available. The Countryman was slightly updated last year, but not enough to keep the model from losing 28% of its volume. The new generation is already being tested, although it won’t reach showrooms until the second half of 2016. A replacement for the Mini Paceman is not planned.

2015 first half premium compact crossover sales Europe

Premium compact SUV segment H1 2015 H1 2014 Change
1. Audi Q3 43.216 41.066 5%
2. Mercedes-Benz GLA 30.071 16.928 78%
3. Mini Countryman / Paceman 23.431 32.753 -28%
4. BMW X1 22.322 33.092 -33%
Segment total 119.040 123.839 -4%

 

Click on any model to see its annual sales from 1997-2013 and monthly sales in 2012, 2013 and 2014, or use the dropdown menu in the top right of this site. Sources: Manufacturers, ANDC, JATO Dynamics.