European sales 2013 Subcompact segment

ford-fiesta-renault-clio-vw-polo-sales-europe-jan-sep-2013The subcompact segment in Europe as a whole saw a small decline of 6% in 2013, which means it declined faster than the overall market.

The segment leader has not changed, but the Ford Fiesta is under threat from the Renault Clio, which has leapfrogged both the Volkswagen Polo and the Opel/Vauxhall Corsa to jump into second place, less than 10.000 units behind the leader.

The Corsa had been surpassed by the Peugeot 208 after the first three quarters of 2013, but has made a comeback in the last quarter to hold on to the number 4 spot. It has the UK market to thank for this result, as more than a third of Corsa sales have a Vauxhall badge.

The biggest improvement is made by the Dacia Sandero, thanks to the new generation. A gain of 65% in sales helped it move from 13th spot in 2012 to 8th in 2013. The model has shown some great sales results across Europe, and has enjoyed a very successful introduction in the UK market this year, together with the Duster.

The only newcomer in 2013 is the all-electric Renault Zoe, which outsold a handful models that have been or will be discontinued soon, but managing over 8.000 sales in 10 months by an EV is still quite a performance. It’s larger cousin Nissan Leaf was the best selling electric car at just over 11.000 sales over a full year.

There will be no all-new subcompact models for 2014, but the VW Polo, Suzuki Swift, Toyota Yaris and Opel/Vauxhall Corsa will be facelifted. It will be the Corsa’s third facelift, while the model is desparate for an all-new generation. But Opel’s financial struggles in Europe have caused the expensive development of a new subcompact to be postponed.

The Dacia Logan will get the MCV station-wagon version of the second generation, which will help the model move up a couple of places this year.

Also  read: European sales 2013 premium small car segment: Audi A1 edges past Mini

2013 2012 Change
1. Ford Fiesta 292.715 305.071 -4%
2. Renault Clio 283.749 246.672 15%
3. VW Polo 264.763 286.167 -7%
4. Opel/Vauxhall Corsa 240.005 264.076 -9%
5. Peugeot 208 237.266 160.047 48%
6. Toyota Yaris 163.326 172.601 -5%
7. Skoda Fabia 125.687 140.576 -11%
8. Dacia Sandero 121.169 73.515 65%
9. Citroën C3 113.625 150.203 -24%
10. Seat Ibiza 110.413 123.064 -10%
11. Fiat Punto 104.000 135.235 -23%
12. Hyundai i20 82.139 75.343 9%
13. Citroën DS3 65.454 64.077 2%
14. Kia Rio 58.041 69.752 -17%
15. Suzuki Swift 51.878 59.423 -13%
16. Peugeot 207 49.865 109.068 -54%
17. Nissan Micra 48.088 58.293 -18%
18. Dacia Logan 27.656 34.031 -19%
19. Mazda2 23.604 30.023 -21%
20. Chevrolet Aveo 22.686 44.123 -49%
21. Renault Zoe 8.262 13  –
22. Mitsubishi Colt 7.825 18.279 -57%
23. Peugeot 206 2.462 41.584 -94%
24. Toyota Urban Cruiser 1.257 3.516 -64%
25. Renault Symbol/Thalia 1.056 6.111 -83%
Segment total 2.498.729 2.670.850 -6%

 

Peugeot 208 sales include 7.523 CC convertible variants, down from 12.440 in 2012.

Click on any model to see its annual sales from 2000-2013 and monthly sales in 2012 and 2013, or use the dropdown menu in the top right of this site.