The midsized MPV segment continues to sink into irrelevance in the first quarter of 2022 with sales down 17% to fewer than 34,000 deliveries. The segement is down to just 7 players, three of which are due to be pulled as well. Luxury brands are taking control, improving their share by more than 11 percentage points to 53% of the class and they now make up 3 out of the top-4 nameplates, including the top two.
We have a new class leader in 2022, as former niche model BMW i3 is the only nameplate in the segment to improve on last year, and it does so convincingly at +38%. That allows it to storm to the top of the ranking with a share of 22.3%. The Mercedes-Benz B-Class is almost stable at -1% in second place, while the former leader Volkswagen Touran loses 40% of its sales and drops to third. With a new genreration due soon, the BMW 2-Series Active and Gran Tourer look set to become the class leaders this year, but for now they’re down 22% in 4th place. All other models have already been killed or will be killed soon.
Midsized MPV segment | 2022-Q1 | 2021-Q1 | Change | 2022 share | 2021 share | |
1 | BMW i3 | 7.579 | 5.508 | 38% | 22,3% | 13,5% |
2 | Mercedes-Benz B-Class | 6.282 | 6.350 | -1% | 18,5% | 15,5% |
3 | Volkswagen Touran | 5.300 | 8.769 | -40% | 15,6% | 21,5% |
4 | BMW 2-series Active/Gran Tourer | 4.110 | 5.237 | -22% | 12,1% | 12,8% |
5 | Renault (Grand) Scenic | 4.060 | 5.664 | -28% | 12,0% | 13,9% |
6 | Citroën C4 Spacetourer | 3.437 | 4.710 | -27% | 10,1% | 11,5% |
7 | Dacia Lodgy | 3.160 | 3.347 | -6% | 9,3% | 8,2% |
8 | Toyota Prius+ | 1 | 1.094 | -100% | 0,0% | 2,7% |
Segment total | 33.929 | 40.879 | -17% |
Car sales statistics are from the following countries: Austria, Belgium, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Great Britain, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Lithuania, Luxembourg, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland.
Sources: Manufacturers, ANDC, JATO Dynamics.